Don’t Try And Reinvent Your Habits When It Comes To Content Creation!
Where is the first place you think of when you're creating content?
Is it writing a caption for Instagram because it’s fun?
Is it telling a story in an email because you are a great writer?
Is it going Live and giving tips because you love being social with your audience?
Is it a REEL that is entertaining with value and easy to create?
Think about the first place you go when you're creating content and repurpose from there. So many people fall into the marketing strategies that are commonly shared when all they should be doing is what lights them up. If I were to tell every single one of you to fall into this one box of starting with writing emails, your content would suck if you weren’t a great writer. Why would you try to force yourself to do something you hate, especially when you are trying to convey a message or feeling to your potential clients or customers?
People can tell when your content is forced. It is that simple. If someone dreads being on video because they are super awkward, how long do you sit and watch? If you are reading a blog that seems like they are just trying to hit a word minimum are you sticking around to read more?
Exactly.
Don’t try to reinvent your habits. If you start at one place, stick to it and repurpose all your other content from the place that is easiest to you! Not what I tell you is easiest or your business coach. Truly listen to your gut on this one and start there.
There are no rules, just do what works for you!
Have repurposing questions? Send me an email let’s chat!